Best Books On Product Marketing

#1 To Sell Is Human: The Surprising Truth About Moving Others

recommended by 50%

#2 Positioning: The Battle For Your Mind

recommended by 43%


#3 Hooked: How To Build Habit-forming Products

recommended by 43%


#4 The Four Steps to the Epiphany

recommended by 43%

#5 Made To Stick: Why Some Ideas Survive And Others Die

recommended by 36%

#6 Influence: The Psychology Of Persuasion

recommended by 36%

#7 The Sales Acceleration Formula: Using Data, Technology, And Inbound Selling To Go From $0 To $100 Million

recommended by 29%

#8 Obviously Awesome: How To Nail Product Positioning So Customers Get It, Buy It, Love It

recommended by 29%

#9 Crossing The Chasm: Marketing And Selling High-tech Products To Mainstream Customers

recommended by 21%

#10 Product-led Growth: How To Build A Product That Sells Itself

recommended by 21%

Best Books on Product Management

We spent several hours researching books about product management. Looking to find the most recommended books on Product Management. With the mission to create the ultimate list. Reviewing more than 18 sources on the topic and 202 books. Here you go: The best books to become or succeed as a product manager in 2020.

#1 The Lean Product Playbook

recommended by 17%

#2 Hooked: How To Build Habit-forming Products

recommended by 17%

#3 Inspired: How To Create Products Customers Love

recommended by 17%

#4 Escaping The Build Trap

recommended by 14%

#5 Crossing The Chasm

recommended by 11%

#6 Product Leadership: How Top Product Managers Launch Awesome Products And Build Successful Teams

recommended by 11%

#7 The Product Book

recommended by 11%

#8 Sprint: How To Solve Big Problems And Test New Ideas In Just Five Days

recommended by 8%

#9 Outcomes Over Output

recommended by 8%

#10 Measure What Matters

recommended by 8%